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Wednesday, 6 March 2013

AWeber - A Tool That Will Do Your Job for You!

Expert Author Katia Bashutska
Online marketing has never been easier with all the current tools that allow you to automate the process and give you extra time to concentrate on more important things like thinking through your marketing strategies and building relationships.
One of the tools that I have discovered for myself in my early days of making money online and am staying very loyal to now is AWeber.
AWeber is an auto-responder. It helps you build a list of prospects and to ensure your emails are delivered effectively. AWeber is the industry leader in auto-responders and certainly is the most popular amongst professional bloggers.
Luckily, I have avoided the hassle of doing everything manually or through worse auto-responders in the very beginning. I had great mentors who introduced me to AWeber in the first weeks. I've heard lots of dramatic stories though from online marketers who were trying to do the automated part on their own. They had to make sure they always have their alert calendar close by - on the computer or on the phone; covering fridge and bathroom mirror with sticky notes and keeping complex spreadsheets in order to not forget sending concurrent emails to their list based on which stage they were on at that point. And all that manual work to mainly ensure that an auto-responder does its job.
Discovering AWeber auto-responder was like a revelation for many of them. The very many benefits of this tool included:
o Internet Marketers were now able to now save lots of time - all you need to do is to prepare your emails, copy and paste them into AWeber and tell the system at which stage emails have to go out. This allows you to always "be there" for your list. Your list would be able to reply directly to these emails and you will get letters in your inbox without having to log in to AWeber.
o Reliability - when you create emails, you can't know for a fact how "spam prone" they are. AWeber ranks your emails against spam and you can always amend the text to rank well. This protection ensures your emails go through numerous filters and don't appear in people's junk folder in their inbox.
o Templates - AWeber provides a variety of templates for email campaigns and opt-in forms
o Track the clicks - the system will tell you what links in your emails are clicked, whether emails are read or not read and when.
o Unlimited emails - you can send as many emails as you like from your account. There is no limit and no extra charge.
o Customer service - a week after I have registered with AWeber, I actually got a personal call from their representative, who knew I was based in the UK and called during UK day time (being based in the States though) to ask me how I was getting on and whether I needed any help with any aspects of AWeber at all!
AWeber has helped me to automate my business and has saved me lots of time and headache. It is extremely important for an online marketer to have a reliable auto-responder. How you communicate with your list is a huge part of how you present yourself and your brand. AWeber is not expensive at all and the rewards on this minor investment can be huge. Of course, your list brings you the money, though it is how you handle and nourish it that defines your income level.

A Few Tips to Reduce or Eliminate E-Mail Spam

Expert Author Sean MacDonald
The first and probably most important technique for preventing unwanted spam is to simply not give out your e-mail address to any person or business that you do not personally know and trust. This may seem a bit counterproductive to the whole purpose of having an e-mail account, yet it really is the first line of defense in the battle of reducing or eliminating unsolicited e-mail, or simply spam. While it can happen with personal e-mails the sharing or distribution of your e-mail address to sell-able lists typically will occur from the business sector. It is from these sell-able lists that the unwanted spam is born. Try and separate personal e-mail accounts from business related e-mail, which will reduce your personal e-mail exposure to the marketing lists.
Another very helpful strategy for cutting down your spam intake is to have specific e-mail accounts for specific tasks. For example, an e-mail address specifically for public use such as online shopping or signing up for this free trial or that promotion. These public addresses can go ahead and fill up with spam because you don't care. It's not your personal e-mail that has all your private information associated with it. Keep in mind however, when doing any type of online purchase to be cognizant of the privacy policies and how much information you include. There are many companies offering free e-mail services and these are superb for using as a public e-mail.
Finally, even though it does not occur from the private or personal e-mailing sector as often, the sharing of your e-mail address without your knowledge or consent does happen. How does this happen is answered in the information I am about to share with you about how to prevent it. Typically you give your e-mail to a friend and that friend gives it to another. Also, the person you gave your e-mail to is a "feel good" e-mailer, who feels it necessary to send you and all their other friends, co-workers, and acquaintances the joke or 'pass it on' e-mails. In these e-mails they Carbon copied you and everyone else. There it is, your e-mail and 99 other e-mails of people you don't know, some of them business e-mails, who also do not know you but now have a listing of all the included e-mail address. That is how your private e-mail that you only shared with one person has been transmitted around the internet world. So, the technique to prevent this is to very directly and firmly, yet in a nice polite way, inform anyone with whom you share your private or personal e-mail with to not share your e-mail with anyone without first contacting you, and to never include your e-mail in any of their mass mailings. This will prevent any misunderstanding and keep your private e-mail spam free.

Tuesday, 5 March 2013

Penny Auction Secrets

Expert Author B Chase Malan
Have you ever had a friend or relative that legally changed their name? Do you remember thinking to yourself why he or she did that? I mean, to you, he just looks like a David right? For some reason the name just fits him. He sounds like a David or your friend Alex walks like an Alex. For some reason our names define us to a certain degree, and in a very similar way the username you end up choosing for your penny auction account will either give the impression of an easy victory, or it will show you as a big threat to your competition.
Another concept to consider is psychology. People tend to participate in fun and exciting things that bring a lot of pleasure, happiness and a sense of joy. On the other hand, they will avoid stressful and frustrating circumstances like a plague. What does that mean to you? Well, one of the things you'll need to do is come up with a username that in effect says, "I'm here to play with your mind." "I'm rich, and just want to mess with people." "I will win no matter the cost." "I have a temper, don't mess with me because you'll lose." Please don't take this into real life circumstances though. I am not saying you need to change your character and personality in general here. What I mean is when you are bidding using an effective username, other bidders will take notice and just might adjust their bidding around your bidding schedule accordingly.
Another important thing. If your username is slightly annoying, it will psychologically irritate your competition. You'll want to make sure it's annoyance level is a 3 on a scale of 1 - 10. The reason for not making it too annoying is because you don't want to egg on your competition because they just might become more aggressive than you would like them to be.
Always remember, if your username is SLIGHTLY annoying, it will psychologically irritate your competition to your advantage.
Another easy step to vamping up your username is to use caps in appropriate places to give the Username a more clear and commanding presence.
Some penny auction sites don't have cap options, but for the most part, they do. You can capitalize the entire username if it is just one word. This gives you a more commanding presence.
Another great way to get your Username in the minds of your competition is to get all the Free Bids you possibly can. They're out there if you just search for them. I personally give away thousands of free bids away every day.
The reason why you'll want to stock up on free bids is because when your competition sees you throw down a bunch of bids for one auction item they may suppose that you will win at any cost. And that is a very good place to be when participating in penny auctions.
Most people don't consider this one little thing of having a great username as very important, but in the long run you'll be glad you chose the right one.

Monday, 4 March 2013

An Overview of the Concept Behind RSS Feeds

Expert Author Aldo AZ Zarattin
RSS Feeds stands for Really Simple Syndication. Other times it is also called Rich Site Summary. But both have same meanings. The first time you see this, it may appear complex. But as you go along on your information gathering venture in the cyber world, you will encounter this many times. Have you ever tried clicking on one?
Click and You Will Receive
You can compare RSS to a website or blog that offers web surfers something to read or a news feed of vast information. Everyone can opt to add what information they like for free to their own news reader. It can also be displayed on your PC's desktop or in the web browser that you are using.
So if you have click on the information provider of your choice, the news will be given to you as they come so you no longer need to check the site back for any updates. This made it easier for web users, especially those who were fond of subscribing to newsletters of their chosen site. It eliminates the hassle of checking your email everyday just to know if there is any update on your preferred site.
The concept behind this can be compared to how you want to get your newspapers. You can't afford to go to a stand everyday just to buy one. It will be easier if you will get your dailies delivered to you each day. By clicking on the RSS feature of the site of your choice, the news will be made available at your PC's desktop as long as you are connected to the Internet. All those information could be read or ignored, ready to be shared and printed.
It is easy to use. As long as you a connection and a web browser, you are ready to go. You can filter through the information and click on the topics that you find interesting. You can customize your choice and delete or add something every day. It is that simple. You will get all the information you want on a daily basis without having to go through all the individual web pages.
Trivia Time
Did you know that RSS was invented by Netscape? They used it at the time when they were struggling to enter the portal biz. They wanted the RSS.90, an XML format, which would make news gathering and adding those on their site a breeze. After a time, they came up with the RSS.91 but discontinued when they didn't push through with the portal business.
This is where UserLand Software picked it up. They didn't stop developing the idea. They had versions like.92,.93 and.94. They then developed their own interpretation of the original idea through the RSS 1.0. This is still being developed and as of late, they have the RSS 2.0.
Source of Information
You can also utilize RSS on your own web site. But rather than updating the feature manually, you can choose to use a tool like Weblog. This will automatically create the headlines, the links and descriptions.
At this day and age, information is vast and scattered all over the web. And as days go by, it becomes easier for people to choose the kind of information that they want to be given to them whenever they need such. Thanks to the ever developing concept of RSS Feeds.

Sunday, 3 March 2013

Importance of Quality Content By Gabor Hodos

Expert Author Gabor Hodos
While discussing Search Engine Optimization Quality content is a term which is used most often. Quality content Creation is the most important element of a website and indeed you need to identify with how content is indexed by search engines and how you can ultimately make more money through your website. Thus in orders to achieve this successfully you need to build up a successful following. Consequently, Google will look at the website more favorably. As Google is a leading search engine and in order to retain the share of the market, the search engine requires creating quality search results so steps are taken to sift out poor quality website content.
There are mostly two types of web content available: text and multimedia. As the name suggests, text content, is the something written element of a website which includes texts embedded in images and other multimedia elements. Whereas multimedia web content refers to those contents of your site that is not in the form of text like videos, images, sound, flash animation, etc.
Moreover content may be in the forms of multimedia, articles, social media or blogs. You need to update a more than significant amount of content on your website as your competitors have. Target to achieve this successfully your site will inevitably rank above the competition.
However Google doesn't just look for any content. All the content needs to be unique, qualitative as well as relevant to your market.
Without good quality content, hopes are less to increase your website traffic and retaining your visitors. The website structure, design and layout may help funnel in more visitors; however at the end of the day website content is the reason why people visit your site.
People use the internet to look for information they require. Either they need to gather basic information about a particular topic or want to congregate advanced and additional knowledge regarding a specific topic they're already familiar with. But whatever the case may be, your website must provide valuable and informative content to these users.
Things That You Have To Keep In Mind
• Quality content act like a token to a higher search engine ranking. Most website visitors do not like seeing e-commerce sites at the top of search engine results for two reasons: firstly, these sites are busy in promoting and selling their products and secondly, these sites are image based with little or no supporting text based content. Even though the visual aesthetics can appeal to users, exclusive of real quality content visitors won't stay long and can browse around your site.
• Getting quality back links to your website is one of the best ways to prove to the search engines that your website is credible and deserves to be given higher ranking points. However quality content is a natural back link generator.
Final Thoughts
While the layout, structure, and design is crucial to have an effective website, the quality content is the bloodline of your website. Thus without quality content, the whole thing is worthless.

Saturday, 2 March 2013

3 Of the Best Ways to Getting Free Traffic to Your Webpage

Expert Author Kay Franklin
In this article I am going to describe some of the best ways for getting traffic to your website for free.
Each of these methods are free in that they don't cost you anything for a visitor to visit your webpage. However, you need to remember that it will cost you in terms of your time!
If you are wanting to build an online business that is going to be successful and produce a full time source of income then the type of traffic you should be aiming for is good quality traffic. To provide you with good quality visitors!
The traffic should be targeted to people in your niche and your potential customers.
You can either pay for that quality traffic or you can use the three sources of traffic I am going to talk about that are proven to provide good quality.
Here are the three traffic sources:
  • Article writing
  • Forums posting
  • Guest blogging
Building an online business is all about building relationships with your customers and therefore this is something that you should be thinking about when you drive traffic to your webpage.
If someone is able to build a relationship with you straight away then they are more likely to join your list because they feel they have a connection with you.
The easiest way to begin to develop a relationship is by writing content yourself. When you write content you are enabling your readers to build up an idea of what you can offer them and also the type of person you are.
We all get on with different types of personalities and it is the same when it comes to your business.
Some people will automatically click with you, while others won't!
Therefore through your written content you will bring customers into your business that feel they have a connection with you.
Writing articles and submitting them to article directories or by having them placed on someones else's blog as a guest blogger gives your visitors a chance to find out about you a little more.
The same applies with forum posting. When you add helpful posts on related forums in your niche you can build up a picture of what you are like and also build your credibility as someone who knows their stuff on that topic!
Having subscribers on your list who have a connection with you from the start means that they are more likely to become customers and repeat customers at that!
By the way do you want to learn more about how to build your own successful online business creating your own products? If so download my brand new free eBook "8 Steps To Success": Build Your Own Business

Friday, 1 March 2013

How to Promote a Kindle Book - 5 Basic Steps

Expert Author Adam Kisiel
1. Your book title
Believe or not, but marketing process of your book begins right here, when you are still writing it. A good title may be one of the most important factors of success, bad one may drag you down.
A good book title is:
- relevant (matches your book content)
- short and memorable
- unique (always check Amazon if there are no other books with a similar title)
- Easy to say aloud (this is very important, as many people talk about books they have read).
2. Cover
It does not matter that your book is in fact an ebook - it is still regarded in terms of a traditional book, and a good cover is very important. Of course, a pretty cover in my opinion may look dreadful to other people, so there is no rule. But what you should know is: regardless of your cover contents, it should be of a good quality.
Good quality means:
- professional fonts, optimal sizes of title and author name,
- colors matching themselves,
- good placement of objects on the cover grid,
Many self-publishing authors make their covers themselves, and they do a good job. However, if you are unsure, I'd strongly advise taking a cover designer. We have had a lot of authors which took our recommendation to have their cover prepared by a designer, and it always has been beneficial to their sales.
3. Your place in the web - website,blog, Facebook account, twitter account.
This can be a very important step - starting blog and social profiles to promote your books. This can be quite simple, as there are many platforms to do this (I'd recommend WordPress if you are more technically savvy, and blogger for the easy way). However, you should only start your website if you are sure you will have the time and, most importantly, content that may gather users.
A lot of writers do the same thing: they start a website, put their cover and link to Amazon, and this is it. They have a few visitors monthly, which make absolutely no impact on their sales. So, how to get content? Here is what you can do on your website and social profiles:
- talk to readers, discuss about literature,
- do giveaways and contests,
- share advice, tips and tricks connected to your book theme,
- share interesting finds and information connected to your book.
4. Get reviews
Reviews are very important feature of Amazon, and book without any reviews seldom gets significant sales. The best way to get reviews is contact book review sites (you will find lists with addresses on the web) and send them free copies. You'll have to wait a bit, though, as they seem to have more and more submissions.
What you should do:
- encourage your readers to write a review of your book if they liked it (you can put a short message in the end of the book)
- give free copies to kindle book reviewers
What you should not do:
- never, ever buy reviews as this can get you in trouble
- don't ask your friends to do fake positive reviews
5. Start to build online presence of your book in the web
Now it is the time for the real deal: reach as many potential readers as you can. To achieve this, you have to be where the readers are. They are of course on Amazon, but they also search for recommendations and info about books on kindle recommendation websites.
There are many websites which promote kindle books. Some of them accept only free books, some accept books with a minimum amount of reviews, and some require a payment - all the same, what you should do is try to submit your book to as many as you can, always with your link to Amazon.
Pro tip: avoid inserting the same description everywhere. Try to write different descriptions to different sites, focusing on most interesting features of your book.
We have briefly covered 5 most important basic steps in Kindle book promotion. Now it is the time to move to advanced promotion strategies, which we will discuss in the next article.
Thank you for reading.
Best regards,
Adam
Adam Kisiel is a co-founder of http://Goodkindles.net - a kindle book promotion site. Submit your kindle book to Goodkindles to promote your work.